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BtoBet to Introduce New Retail Agent Targeting Non-Anonymous Players

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Leading iGaming platform provider BtoBet will be taking center stage during ICE London, unveiling a series of innovative products incorporated in its third generation betting platform, Neuron 3. One of the features at the core of the Neuron 3 platform is a new Retail solution, with the company’s Chief Executive Office Alessandro Fried describing the product as a fundamental asset for any bookmaker with interest in the retail side of the industry, as they seek to streamline their operations – whatever the channel used by the players – whilst augmenting the user experience at the brick and mortar stage.

Amongst other things, retail agents will be able to make use of a rapid registration process in a bid to transform their anonymous player into non-anonymous customers. In a bid to streamline the back-office process, agents can now also save searches and have them readily available in the form of quick links. Furthermore, the agents will be able to offer a more simplified and quicker betting process, being able to accept bets that are placed either via email or telephone, or scanning a pre-booked betslip. The placement of the bet will be further quickened with the agents making use of advanced the advanced search and filter tools, that filter sporting events by tournament, team, and country.

Whilst the new solution provides the agents with a range of benefits, the players themselves will also be positively impacted, with those who opt to register being able to earn bonuses and free bets. Players will also be able to top-up their balance and also withdraw directly from the betshop, with a verification code sent via SMS to the player for security purposes.

For a deeper insight regarding how Neuron 3 and its integrated features provides a player-centric approach download BtoBet’s latest Industry Report. Interested parties can also schedule a meeting for an exclusive demonstration of the new betting platform at Stand S1-320.

Source: Latest News at European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: BtoBet to Introduce New Retail Agent Targeting Non-Anonymous Players

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UKGC: Games warning for online operators

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Online gambling operators are being reminded to check that their games meet transparency and safety standards expected by the Gambling Commission.

The reminder follows discovery that six operators were offering products providing ‘feature buy-in’ facilities on slots style games. This facility gave consumers the option of staking significant amounts of money to access the bonus feature without playing the initial stages of the game. One game was charging more than £3,000 to enter the bonus feature.

The Commission’s remote gambling and software technical standards contain the following requirements:

  • RTS requirement 3A: An explanation of the applicable rules must be easily available to the customer before they commit to gamble. The content including artwork and text must be accurate, and sufficient to explain all of the applicable rules and how to participate. All reasonable steps must be taken to ensure that the content is understandable.
  • RTS requirement 14A: Gambling products must not actively encourage customers to chase their losses, increase their stake or increase the amount they have decided to gamble, or continue to gamble after they have indicated that they wish to stop.

All six operators contacted regarding use of the ‘feature buy in’ element have now removed it from their sites.

Source: Latest News at European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: UKGC: Games warning for online operators

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Esports Entertainment Group Releases Upgraded VIE.GG Esports Gambling Platform

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Esports Entertainment Group, Inc. , a licensed online gambling company with a focus on esports wagering and 18+ gaming, is pleased to announce the release of the latest version of VIE.gg the Company’s esports wagering platform.

This latest upgrade delivers notable new features, including additional betting options such as Fixed Odds, Pari-mutuel, Fantasy and Pool Betting to complement our main P2P option.

Furthermore, the upgrade delivers significant content enhancements, including real-time streaming and event coverage. Finally, the upgrades now make VIE.gg (https://vie.gg) fully compatible with all major desktop, mobile and tablet devices, as well as, their respective operating systems.

Grant Johnson, CEO of Esports Entertainment Group, stated “This is another major milestone for our Company. This is our strongest release ever, with every new feature esports gambling enthusiasts could wish for in a platform. Combined with our unsurpassed transparency as a result of our status as a fully reporting public company, we believe VIE.gg is strongly positioned for success in 2020.”

In delivering this upgrade, Esports Entertainment Group partnered with Askott Entertainment, a Vancouver based software development company that has been building award-winning online betting and daily fantasy software since 2013.

 

ABOUT ESPORTS ENTERTAINMENT GROUP:

Esports Entertainment Group, Inc. is a licensed online gambling company with a focus on esports wagering and 18+ gaming. Esports Entertainment offers bet exchange style wagering on esports events in a licensed, regulated and secure platform to the global esports audience at vie.gg. In addition, Esports Entertainment intends to offer users from around the world the ability to participate in multi-player mobile and PC video game tournaments for cash prizes. Esports Entertainment is led by a team of industry professionals and technical experts from the online gambling and the video game industries, and esports. The Company holds a license to conduct online gambling and 18+ gaming on a global basis in Curacao, Kingdom of the Netherlands. The Company maintains offices in Malta and Warsaw, Poland. Esports Entertainment common stock is listed on the OTCQB under the symbol GMBL. For more information visit www.esportsentertainmentgroup.com

Source: Latest News at European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Esports Entertainment Group Releases Upgraded VIE.GG Esports Gambling Platform

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UKGC sets industry tough challenges to accelerate progress to raise standards and reduce gambling harm

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Working groups led by senior industry leaders will tackle high value customer incentives, advertising online and responsible product design

The Gambling Commission has announced the formation of three industry working groups to tackle key challenges as part of a drive to make gambling safer.

The first-of-its kind initiative follows a briefing to industry leaders in October from the Commission’s chief executive Neil McArthur in which he laid down three challenges and opportunities that the industry must grasp to raise standards and reduce harm across the sector.

Led by senior leaders in the gambling industry the three collaboration groups will focus on game and product design, advertising technology and high value customer incentives to gamble. SG Gaming and Playtech have committed to leading work on producing an effective Industry Code for Product Design, while Sky Betting and Gaming will oversee the Advertising Technology working group. The third group, which will address issues around VIP inducements to gamble, will be led by GVC. All three groups will work closely with the Betting and Gaming Council.

Gambling Commission chief executive Neil McArthur said: “Consumer behaviour and technology are changing so quickly that only a bold and innovative approach will allow us to achieve a reduction in the numbers of people experiencing, or at risk from, gambling related harm.

“I’ve been encouraged by the willingness of so many operators to work with us on these challenges. We’ve set demanding timetable for progress because we cannot proceed at the speed of the slowest. If rapid progress is not made then we will have to look at other options, as making gambling safer for consumers is paramount.”

The three working groups are, in more detail:

Safer products: The industry code for responsible product and game design working group will set out how the gambling industry can produce safer products in the future, the techniques to use when designing apps, online games and gaming machine products, the risks associated with each product and how they can be mitigated, and a clear explanation of what is not acceptable.

Safer advertising online: An interim report by Gamble Aware from earlier this year shows that children, young people and vulnerable adults report they are being exposed to significant levels of online gambling adverts – including via social media. The Advertising Technology challenge will therefore explore and quickly accelerate opportunities to reduce the amount of advertising seen by children, young people and vulnerable adults.

Use of VIP incentives: The incentivisation of high value customers working group will help ensure bonuses, hospitality and gifts in particular around VIP programmes, are offered in a manner which is consistent with the licensing objectives to make gambling fairer, safer and crimefree. The Commission’s casework has found evidence that the approach of some licensees has exacerbated at-risk behaviour and this new group will identify how existing rules can be strengthened.

This approach utilises the skills and resources of the industry but ensures the Commission retains control of outputs – and consequently the best progress for British consumers.

The Gambling Commission announced in October that it would launch an industry-wide challenge to find a technology solution to creating a single customer view which would protect gamblers who gamble with more than one company. The Commission will be working with the Information Commissioners Office (ICO) and a kick-off event will be taking place in Birmingham in February for industry and technology providers. More details on this initiative will be announced in the coming weeks.

The Gambling Commission recently received independent advice on tackling online harms from both the Advisory Board for Safer Gambling and their Digital Advisory Panel.

Source: Latest News at European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: UKGC sets industry tough challenges to accelerate progress to raise standards and reduce gambling harm

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