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One Year Post-PASPA, American Gaming Association Establishes Responsible Marketing Code for Sports Wagering

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Industry Commits to Self-Regulation of Sports Betting Advertising

 

The American Gaming Association (AGA) today released a new set of self-regulations on advertising and marketing legal sports betting. The new “Responsible Marketing Code for Sports Wagering” was released on the one-year anniversary of the Supreme Court striking down the Professional and Amateur Sports Protection Act (PASPA).

AGA’s code, developed in coordination with its members, extends commitments made by individual companies through their own responsible marketing activities and those adhered to by all association members through the Responsible Gaming Code of Conduct. The new code includes self-imposed restrictions on target audiences, outlets and materials branding, while mandating responsible gaming inclusion. The tenets of the code apply to traditional and digital media marketing activity.

“For several years, the gaming industry has been committed to driving the illegal market out of business for the benefit of consumers, state and local economies and the integrity of both games and bets,” said Bill Miller, president and chief executive officer of the American Gaming Association. “The gaming industry has an obligation to extend our decades-long commitment to responsibility to this growing sector, and that’s exactly what this effort codifies. We are setting a high bar for sports betting advertising and will continue to ensure that everyone involved in the expansion of legalized sports betting across the country – gaming operators, sports leagues and teams, broadcasters and other businesses – rise to this standard.”

Since PASPA was overturned, the breadth of business interests engaged in the sports betting ecosystem has expanded significantly. This code is a part of a continual effort by AGA to discourage illegal gambling, including the for-profit promotion of illegal, offshore operators.

AGA’s new code comes amidst the rapid expansion of legal markets across the country. Since PASPA was overturned in May 2018, seven new states began offering single-game legal sports betting. Six more states and the District of Columbia have authorized legal markets, and dozens more have introduced legislation to legalize and regulate sports betting.

In the past year, nearly $8 billion has been legally wagered on sports nationwide, $3 billion of which was wagered outside of Nevada. Post-PASPA, legal sports betting has generated $55.3 million in new state and local tax revenue.

 

About AGA:

The American Gaming Association is the premier national trade group representing the $261 billion U.S. casino industry, which supports 1.8 million jobs nationwide. AGA members include commercial and tribal casino operators, gaming suppliers and other entities affiliated with the gaming industry. It is the mission of the AGA to achieve sound policies and regulations consistent with casino gaming’s modern appeal and vast economic contributions.

SOURCE American Gaming Association

Source: Latest News at European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: One Year Post-PASPA, American Gaming Association Establishes Responsible Marketing Code for Sports Wagering

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Playson signs partnership with Superbet

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Casino software developer Playson has signed a deal to provide its impressive suite of games to top Romanian operator Superbet.

The agreement will see the innovative slot provider boost the sportbook’s casino offering with titles including Solar Queen, Vikings Fortune: Hold and Win and Fruit Supreme: 25 lines, the latest addition to its Timeless Fruit Slots series.

Having recently obtained its Romanian licence from the country’s regulator (ONJN), this deal is an important step in expanding its influence in the Romanian market and across Eastern Europe.

Blanka Homor, Sales Director for Playson, said: “We’re delighted to have inked this partnership with Superbet and to offer its players our popular suite of slots.

“Expanding our presence in Romania has been paramount after obtaining our licence from the ONJN and we’re thrilled to offer our games to Superbet’s customers.”

Heather Faulkner, Head of Gaming at Superbet, said: “We’ve been hugely impressed with Playson’s portfolio, and we’re sure its games are going to be a big hit with our players.

“We’re delighted to be working alongside such a well-respected provider and look forward to a long and mutually beneficial business relationship.”

Source: Latest News at European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Playson signs partnership with Superbet

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Blueprint Gaming unleashes fury with Gods of Olympus Megaways™

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The gods of ancient Greece are rising once again to bring the power of Megaways™ onto the reels in Blueprint Gaming’s latest release, Gods of Olympus Megaways™.

The action-packed slot, which features the most powerful gods Ares, Athena, Poseidon and the greatest of them all, Zeus, is full of modifiers and free spins rounds.

During the gameplay, the king of gods has the power to award a mystery modifier on any spin, while the Zeus thunderbolt gives players the choice of a godly artefact to reveal one of four free spins rounds – Colossal Free Spins, Wild Storm Free Spins, Mighty Wild Free Spins or the epic Rise Of Olympus Free Spins.

The Megaways™ mechanic, under licence from Big Time Gaming, raises excitement levels even further with up to 15,625 ways to win.

Jo Purvis, Director of Marketing and Relationships at Blueprint Gaming, said: “Gods of Olympus is an exciting addition to our slots portfolio, with plenty of bonus rounds to keep players gripped and entertained.

“The superpowers that these famous Greek gods hold ensures that the gameplay can change in an instant, keeping players on the edge of their seat. We’re confident the game will make a thunderous impact in the coming months.”   

Source: Latest News at European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Blueprint Gaming unleashes fury with Gods of Olympus Megaways™

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NetEnt boosts offering with enhanced Butterfly Staxx 2™

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The colourful and enchanting world of butterflies is now even more magical with Butterfly Staxx 2TM – the latest release from NetEnt has been enhanced with a pick and click bonus game offering even more ways to win.

In this 5-reel, 4-row, 40-fixed line video slot, players can unlock up to three play areas in a single bet, where the reels in each play area spin independently and simultaneously. This innovation is triggered during any Re-Spin round which is activated when a full stack of four Butterfly symbols lands and covers the entire reel or by choosing Butterfly Spins when a bonus game is awarded.

The game also contains a brand-new bonus game Butterfly Frenzy where the standard

pick-and-click is taken to new exciting levels. Butterfly Frenzy consists of stages up to level 5. The game starts with 10 picks and the player picks butterflies that awards coin wins to increase the total win. Each stage awards 10 picks to the player which are added to remaining picks from the previous stage.

“Butterfly Staxx 2 is a true sequel to the highly successful Butterfly Staxx. It takes a familiar, powerful mechanic that has been amplified to meet the voracious player expectations of today. This game shows the industry needs all different types of games and this is all about player entertainment and stickiness. As always, adding enhanced player interaction means engagement and success, and the multi-level pick-and-click bonus does just that. Another modern-day classic in the making.” said Bryan Upton, NetEnt Director of Games.

Source: Latest News at European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: NetEnt boosts offering with enhanced Butterfly Staxx 2™

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