Connect with us

Industry News

Interview with Anutosh Chatterjee

Published

on

Reading Time: 3 minutes

 

Anutosh Chatterjee is a Subject Matter Expert (SME ) in the global iGaming space., Anutosh has a substantial  knowledge and experience for the Indian subcontinent. Anutosh started his career in GVC holding in 2003 as part of their core marketing team and has been exposed to all aspect of real money wagering from paper lotteries to online betting. Anutosh has successfully launched multiple products across various gambling spectrum in India and abroad.

Eventus: How did you find your start in the industry and how did you arrive at your current position?

Anutosh:

I started more than 16 years ago with Party Gaming ( now  GVC ) , back to India in 2010 , where I started my consultancy business.

Eventus: What do you think the industry will look like in five years?

Anutosh: I assume this for India: Three word (s)  – Consolidation , Regulation ( positive / negative ) significant FDI  ,  this will lead to the following

  1. More organized players would venture , lead with SME’s
  2. More states will come with state regulations , ex : Telengana
  3. FDI should flow would be enormous
  4. Land based casinos would see a uprising
  5. Gambling as a domain would be better accepted in India
  6. Lower middle class would gamble more

Eventus: What are some of the biggest challenges facing the gambling sector in India in terms of legislation and regulation at the moment?

Anutosh: Mindset and the social acceptability would play a significant role  , as opposed to the actual legislation and regulation. Political will is BIGGEST  challenge.

Eventus: The debate on legalising sports betting in the country has gained momentum in the country with the Law Commission’s report, however, there has been little discussion at the political level so far. How do you see the deliberations moving ahead in the coming days?

Anutosh: As reflective from my answer above ,  it’s a uphill task , it’s a very sensitive topic for vote banks. Absolute majority in respective houses are important for a particular party. I think a concrete deliberations can only be understand by a single strong headed party. The simple idea of not preventing online platforms working anywhere in the world , has to be articulated in Lutyens Delhi

Eventus: Do you think the government needs to focus more on the gaming sector? If so, what are the immediate and practically plausible steps that can be taken by the government?

Anutosh:  The current size ( legal ) is too low for the government to apply any mindshare. But I think with the LCI report , government has taken into cognizance the amount of “ underground  “ gambling and it should take priority in the coming years.

Eventus: Do you think other state governments are looking at opportunities in the casino and gaming space?

Anutosh: State governments should be more proactive in this space, it offers immense employment and investment opportunities. Backward states like Bihar , Jharkhand should have a good gaming policy where they can attract a ton of investments , while keep local interests / culture intact.

Eventus: Do you think it makes sense to look at opportunities in the broader Indian subcontinent, for example in Nepal and Sri Lanka?

Anutosh: The sheer size of the Indian subcontinent is an opportunity not to be missed , both countries interest are ONLY because regulation exists mainly on the land based domain. The online aspect is worth exploring , although both these countries would observe which way India is going.

Eventus: What are the latest products that are becoming increasingly popular in India?

Anutosh: I think rummy would eventually be a dead game in India , its not working anywhere in the world. Fantasy , esports , online lottery are some new products which would be interesting in the coming years.

Eventus: In your own words, describe what you believe SPiCE 2019 to be.

Anutosh: A repository of best minds in the Indian gaming space !

Eventus: What do you look forward to by being a part of SPiCE 2019?

Anutosh:

I look forward speaking and meeting with the best brains around the world. See you soon !

Anutosh Chatterjee looks forward to meeting you in person at SPiCE 2019 in Goa. See more information on SPiCE 2019 and how you can register below.

Source: Latest News at European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Interview with Anutosh Chatterjee

Continue Reading

Industry News

Jackpocket Announces Gaming Industry Veteran Gavin Isaacs as Senior Board Advisor at Betting on Sports America

Published

on

By

Jackpocket Announces Gaming Industry Veteran Gavin Isaacs as Senior Board Advisor at Betting on Sports AmericaReading Time: 2 minutes

 

Jackpocket, a mobile-first startup helping to modernize state lotteries, proudly appointed Gavin Isaacs as a senior advisor to its board of directors. Isaacs is currently the chairman of SBTech, a sports betting and gaming technology supplier, which he joined in January 2019 after serving as the president and CEO of Scientific Games.

Isaacs will work with Jackpocket’s board, which includes investor partners from Silicon Valley-based BlueRun Ventures and Conductive Ventures, New York-based Subversive Capital, and the executive team, to help set growth strategy and guide the mobile lottery startup’s expansion to new jurisdictions in 2019 and beyond.

“It’s been so thrilling to witness Jackpocket’s evolution over the last few years, and to see it fully embrace all of its hurdles and turn them into opportunities for creating a better lottery experience,” said Mr. Isaacs. “It’s an exciting road ahead, and I’m eager to do my part to help the team navigate regulated spaces and shape new strategies for modernizing the industry.”

Based in Las Vegas, Isaacs brings 20 years of experience building multi-billion dollar businesses around the world, which includes leadership positions as COO of Bally Technologies, CEO of SHFL Entertainment (acquired by Bally Technologies) and president of Aristocrat. An Australia native, he started his career as a commercial real estate lawyer in Sydney before transitioning to the gaming industry.

“We’re fortunate to be in a position where we can be really thoughtful about who we have in our court, as we fortify our leadership position as a gaming technology company in a changing industry,” said Jackpocket Founder and CEO Peter Sullivan. “With lotteries and iGaming undergoing such rapid transformation, and in many cases starting to converge, we know that Gavin will bring valuable counsel and foresight in making more inroads for our growth.”

Jackpocket’s leadership team along with Mr. Isaacs are in attendance at this year’s Betting on Sports America, and available to discuss the announcement and their plans for 2019 with attending media. Jackpocket, which raised a Series B round of funding in October 2018, plans to make its flagship app, which lets players order official state lottery tickets, available in 10 states by the end of the year.

 

About Jackpocket:

Jackpocket is the first third-party app in the U.S. that offers players a secure way to order official state lottery tickets, such as Powerball, Mega Millions and more. As a no-cost, no-integration, turnkey platform, Jackpocket helps lotteries drive incremental revenue—benefiting essential state programs such as public education, veterans assistance, natural resources and more—while attracting new customers like millennials who otherwise would not be active lottery players.

Jackpocket’s mission is to create a more convenient, fun and responsible way to play the lottery. Through the app, players can place orders for their favorite games, check lottery results, join lottery pools with other Jackpocket players, and turn on autoplay so they never miss a drawing. And by being the first company to automatically lock a player’s identity to their ticket serial number, Jackpocket makes the lottery even more secure. Jackpocket is currently available in Minnesota, New Hampshire and Texas, and expanding to many new markets in 2019.

Source: Latest News at European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Jackpocket Announces Gaming Industry Veteran Gavin Isaacs as Senior Board Advisor at Betting on Sports America

Continue Reading

Industry News

NRT Partners with Strendus Sportsbook & Online Casino; NRT’s OfferCraft Software Increases Click-Throughs by 490%

Published

on

By

NRT Partners with Strendus Sportsbook & Online Casino; NRT's OfferCraft Software Increases Click-Throughs by 490%Reading Time: 2 minutes

 

Strendus Uses the OfferCraft Gamification Engine to Make Its Emails to Customers Far More Engaging

 

Strendus, a leading Mexican online casino and sportsbook, and NRT, one of the largest FinTech and information-enabling technology companies in the gaming industry, recently signed a partnership deal that has resulted in triple-digit customer engagement improvements for Strendus.

Part of the Logrand Entertainment Group in Mexico, Strendus sought to deploy new marketing and engagement strategies to reward their players in exciting ways and drive additional revenue. To do that, the company turned to NRT, which acquired the award-winning OfferCraft engagement platform in early 2018.

NRT’s OfferCraft gamification engine allows gaming, hospitality and entertainment operators to incorporate skill-based and chance-based gaming experiences into their emails, social media, advertising and other marketing channels. These include things like digital trivia games, pick-a-winner games, soccer games, scratch games and more. The software also incorporates interactive rewards that can be swapped or changed even after being distributed.

Cecilia Murillo, Marketing Manager at Strendus, explained that with so many options in the market, it can be challenging to keep registered players loyal to one brand. “We liked how NRT’s team analyzed the customer psychology behind engagement, and we liked their track record of building successful engagement campaigns for other operators. They actually created different personalized games that closely matched preferences across our large and diverse set of customers. The results were excellent.”

Strendus ran multiple A/B tests to observe the impact of incorporating the gamified incentives versus their standard incentives. The OfferCraft-powered campaigns continually outperformed the traditional initiatives by wide margins.

“One of the toughest-to-reach audiences are customers who have stopped visiting and interacting with us,” said Murillo. “So one of our first OfferCraft campaigns was aimed at this audience. We were able to increase the click-through rate from 11% to 54% — a 490% improvement. Once we saw many of our inactive customers coming back and playing again on our website, we began adding gamification to many more of our other campaigns.”

NRT’s President, Michael Dominelli, said: “We work hard to build tools that deliver powerful business results, so it’s wonderful to see how successfully the Strendus team has been deploying our OfferCraft solutions. We’re looking forward to bringing these experiences to many more players in the future.”

For more information on NRT’s OfferCraft platform, please visit: https://www.nrttech.com/products/offercraft/

 

SOURCE NRT Technology

Source: Latest News at European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: NRT Partners with Strendus Sportsbook & Online Casino; NRT’s OfferCraft Software Increases Click-Throughs by 490%

Continue Reading

Industry News

New Jersey Gambling Regulators Imposes a Fine of $10K on PokerStars

Published

on

By

New Jersey Gambling Regulators Imposes a Fine of $10K on PokerStarsReading Time: 1 minute

 

New Jersey gambling regulators have imposed a fine of $10,000 on PokerStars for taking bets on New Jersey college basketball teams in violation of the state’s sports betting law.

According to the documents filed by the state, PokerStars accepted 216 wagers on a game involving Rutgers and Eastern Michigan University totalling more than $2,700.

The company also took a single bet on a game involving Monmouth University and the University of Pennsylvania, whose value was not disclosed.

The fine comes as New Jersey lawmakers are considering a bill that would set fines starting at $20,000 and ranging up to $100,000 for companies that take prohibited bets on New Jersey college teams.

Source: Latest News at European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: New Jersey Gambling Regulators Imposes a Fine of K on PokerStars

Continue Reading
Advertisement
NSoft

Trending