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What Finland’s Online Gambling Sector Can Learn from Sweden’s New Regulation

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On January 1, 2019, Sweden opened up its online gambling sector, regulating the sector but largely relaxing the tight grip that it had on the digital entertainment industry. More than 30 online casino operators have been awarded licenses thus far, though, more than 70 casinos had submitted their applications.

The move is expected to revolutionize the online gaming industry in the region. But, more than that, some also expect it to be a beacon for other European countries – like Finland  – to follow, using Sweden’s online casino reform as a guideline for its own regulatory efforts.

Like Sweden, Finland Should Expect a Flood of Applications

The Finnish online casino sector, similar to that of Sweden, has been regarded as a restrictive industry. Finland’s industry is state-controlled with just one brand, called Veikkaus, providing lotteries, sports betting, slot machines, and horseracing, on the block. But as Finland prepares to overhaul its online gambling sector following a review (as announced in December 2018), the country should expect to be flooded with applications. This is especially the case as Veikkaus’ earnings are already down having decreased by 1% during the first quarter of 2018 due to its introduction of responsible gambling tools. Plus, Finland’s population famously loves gambling and it is part of everyday life says yle.fi. This gives casinos an additional incentive to focus on the region.

There are already several international online casino operators that promote themselves in Finland, with suomicasinot.net explaining that many of these allow players to cash out to Finnish bank accounts and offer games in Finnish. These casinos are specifically targeted towards Finnish gamblers but if the country’s gambling sector is revamped, these efforts within the region may be renewed and the Finnish authorities will have to be prepared for the influx.

The Need for Localized Games

The new Swedish regulation also highlights the need for localized games and how important these could be for any online casino that wants to achieve success in Finland – or any other European country in which English is not the primary language. Several major slot game developers such as Microgaming (which develops games like Game of Thrones and Immortal Romance) are already offering localized games, as noted in this europeangaming.eu report. This is despite Sweden’s new regulation having gone live just days ago.

Developers and online casinos in Finland will have to be just as prepared for the country’s new regulation to go live, being ready to appeal to Finnish customers in the best way possible. It could be a significant undertaking as in addition to text translations, games may need to be changed in order to be compliant with any new rules. There may also be limits on how much players are able to spend in one go and how long they can play for. It will also be necessary to appeal to Finnish interests in terms of themes.

We could still be a while away from Finland’s gaming overhaul. But judging by the way in which Sweden’s online gambling operators have shot off from the line, preparation is the key for success.

Source: Latest News at European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: What Finland’s Online Gambling Sector Can Learn from Sweden’s New Regulation

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Conquer the riches of the Lost City in Tom Horn’s new slot Inca’s Treasure

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Tom Horn Gaming, the leading online casino software and slot game supplier, is to introduce yet another exciting game jam-packed with adventure and engaging features, Inca’s Treasure.

Set within the Lost City of the ancient Inca civilisation, players are challenged to spin the reels populated with attractive symbols to claim a host of lucrative prizes across the 20 win lines. Just like all the other provider’s games, this 3 x 5 video slot with its stunning graphics, vibrant animations and exciting gameplay, ticks all the boxes to deliver an immersive player experience.

The highlight of the game is the Inca’s Treasure Bonus Game that launches when players come across Inti, the Sun God.  If 3, 4, or 5 of them fall off the reels, players are taken into the Inca pyramid where they’re invited to discover a generous range of free spins and multipliers hidden under the stones. Spins won during the bonus game are played after the game with a special Extra Wild doubling any wins during this feature.

Tom Horn is renowned for making use of superior technology for designing their mesmerising games and exploiting the most popular themes, which alongside superb visuals, sounds and features, always hit the spot. Inca’s Treasure is sure to follow suit when it’s released on 21 June to operators worldwide.

Source: Latest News at European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Conquer the riches of the Lost City in Tom Horn’s new slot Inca’s Treasure

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NSoft strengthens partnership with 12BET

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NSoft and 12BET have extended their partnership with NSoft’s PreMatch Betting MTS. 12BET is an online gaming brand that specializes in providing Sports Betting and Casino products and services in multiple languages across European and the Asia Pacific. At this point, PreMatch Betting MTS has been released in retail while the additional channels are to follow shortly.

Through Pre-Match MTS, risk-free Sportsbook software, NSoft offers the Managed Trading Services solution driven by Life Cycle of Odds feed that includes in average 30.800 events from 60 different sports monthly, together with corresponding odds and results, in a turnkey format solution.

To find out more on NSoft`s offer visit NSoft´s web or contact Sales team at sales@nsoft.com.

Source: Latest News at European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: NSoft strengthens partnership with 12BET

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Twitch Acquires Bebo

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Twitch, the live streaming video platform has acquired Bebo. Through the acquisition, Twitch has picked up both the 10-person staff and IP of the social network turned esports company.

The esports-focused chapter of Bebo’s legacy is what Twitch is interested in. The company has been building up its own esports event presence through its Twitch Rivals series, and its acquisition of Bebo serves to further those efforts.

Bebo got its start in 2005 as a MySpace and Facebook competitor but, after a turbulent run that included multiple acquisitions and an eventual bankruptcy, rebranded itself as a streaming service provider similar to an esports-focused Xsplit, and then moved into organising esports tournaments for live streams.

Source: Latest News at European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Twitch Acquires Bebo

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