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Wazdan works hard with Bethard

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With the launch of Wazdan’s most refined slot to date just round the corner, the much anticipated Los Muertos™, the dynamic slots company has announced a new partnership with Swedish online casino operator Bethard.

Bethard offers a range of online entertainment including casino, sports betting, live betting, and fantasy sports. Bethard’s vision is to become a leading European casino brand. Bethard is licensed in Malta, the UK and Denmark and has been focusing on expanding its geographic footprint in recent months and expects to have a licensed presence in most key European markets by 2020. Earlier this year, former Manchester United, Paris Saint-Germain and Barcelona footballer Zlatan Ibrahimović was unveiled as a part owner at Bethard.

Wazdan’s award-winning slots portfolio has been bolstered in recent months with a raft of new releases, significantly enhancing their collection of HTML5 slots for desktop, tablet and mobile. Wazdan released a number of amazing new titles over the summer, including Mayan Ritual™, Fruit Mania Deluxe, Sizzling 777 Deluxe, Hot Party Deluxe, Corrida Romance Deluxe, Football Mania Deluxe, Highway to Hell Deluxe, Fruits Go Bananas™ and Spectrum. Prolific releases like these are making Wazdan the slots provider of choice for many leading operators. The company announced four new games to be launched by the end of the year, namely Los Muertos™, Hot 777 Deluxe, Black Hawk Deluxe and Slot Jam.

Many of Wazdan’s games are powered by their innovative suite of added-value tools, Unique Wazdan Features, that include the world’s first Volatility Levels™, Energy Saving Mode, Double Screen Mode and Unique Gamble Feature providing operators with the ability to enhance customer experience and engagement, improve retention, encourage extended play and produce higher yield.

“Bethard are delighted to welcome Wazdan to our platform, it’s really only when you make your offering as exciting as possible that you can stay one step ahead of your competitors,” said Bethard’s Head of Casino Bjørnar Heggernes. “Wazdan is one of the industry’s most talked about slots manufacturers, the technology breakthroughs speak for themselves, so adding these fantastic slots titles for our players to enjoy adds another layer of differentiation to our brand.”

Head of Sales at Wazdan Andrzej Hyla said: “Wazdan is a pioneer in the online slots industry and is at the forefront with razor sharp business focus and industry-leading innovation. I am sure Bethard’s players will enjoy the immersive entertainment embedded in Wazdan’s bulging portfolio. We’re delighted to welcome Bethard as partners in a growing community that’s formed around creating the ultimate player experience.”

For further information visit www.wazdan.com

 

ABOUT WAZDAN:

Wazdan is a popular game producer, developing innovative casino games that deliver original, fun and truly omni-channel player experience. Offering an extensive game library of over 100 HTML5 slots, table games and video pokers, Wazdan is gaining popularity on the iGaming market thanks to the great quality of their games, interesting themes and engaging gameplay. Wazdan’s game portfolio consists of such popular titles as Great Book of Magic Deluxe, Magic Target Deluxe, Valhalla and Wild Guns and soon will extended with new amazing slot games, including Los MuertosTM, Mayan RitualTM and Captain FlyntTM, among others. Wazdan releases new, exciting titles on a regular basis and equips them with Unique Wazdan Features: innovative Volatility LevelTM, exciting Unique Gamble Feature and mobile-friendly Energy Saving and Double Screen Modes. Wazdan holds a number of  European trademarks including for their world’s-first Volatility Level TM. Their extensive portfolio of clients includes some of the top gaming operations in the industry. The company is headquartered in Malta and holds licenses issued by the UKGC, the MGA and complies with Curacao regulations. Furthermore, their games use the RNG certified by the NMi, which ensures reliable, fair and secure gameplay. Wazdan’s Sales Team is showcasing their products on stand B278 at SiGMA in Malta from 28 to 30 November.

Source: Latest News at European Gaming Media

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Sweden to Consider Online Casino Advertising Ban

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Sweden’s government is going to ban advertising by online casinos and other forms of gambling as it seeks to tackle a rise in addiction, sending shares in the sector lower.

At the start of the year, Sweden tightened the rules for gambling firms and called on the industry to put in place a code of conduct to protect vulnerable consumers. But measures have not gone far enough.

“There is scope for the commissioner to recommend a total or partial ban on gambling advertising,” Minister for Public Administration Ardalan Shekarabi said.

The commission’s remit will include looking at whether to treat advertising of online gambling in the same way as adverts for alcohol and tobacco, limits on advertising bonuses, jackpots and free-plays and whether to limit advertising during live sporting events such as football matches.

Source: Latest News at European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Sweden to Consider Online Casino Advertising Ban

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GambleAware Launches “No Bet Inn” in Liverpool as Part of Bet Regret Campaign

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GambleAware Launches “No Bet Inn” in Liverpool as Part of Bet Regret CampaignReading Time: 1 minute

 

GambleAware has Launched “No Bet Inn” in Liverpool as part of Bet Regret campaign. The Bet Regret campaign aims to give support for the young men aged 16–34 who gamble regularly. New research conducted for GambleAware revealed that 58% of 18–44 year-old male sports bettors agree that they make impulsive bets in the heat of the moment.

“Some of my fondest memories of playing football were with Liverpool, so it was great to have a chat with fellow fans and watch the current team play, and it was genuinely nice to watch a full match in the No Bet Inn without the distraction of a mobile in anyone’s hand. No checking Instagram, no updating Facebook and crucially, no betting in-play or whilst drinking. It’s crazy to see the number of fans placing ill-considered bets and regretting it afterwards, so it was great to remind people to think twice before betting, avoid Bet Regret and just enjoy the game,” Garcia, famous football player said.

Marc Etches, CEO of GambleAware, said: “We created the No Bet Inn as a demonstration of our Bet Regret campaign and to make football fans think hard about their betting habits. At the No Bet Inn, people could enjoy the game and avoid BetRegret. The is one part of a national campaign for safer gambling which launched in February to raise awareness of behaviours that people might not always recognise as impulsive or risky, such as sports betting when drunk, bored or chasing losses.”

Source: Latest News at European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: GambleAware Launches “No Bet Inn” in Liverpool as Part of Bet Regret Campaign

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Nielsen Releases “Esports Playbook for Brands” 2019

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Nielsen, the US-based global information and measurement company, has released its 2019 “Esports Playbook for Brands.

According to Esports Playbook for Brands, non-gaming brand involvement in esports has increased by 13% over the past year. Mainstream brands outside of traditional video game brands are entering the space.

Nielsen points out that 90% of U.S. esports viewers on Twitch can name at least one non-gaming sponsor; 70% of U.S. Twitch users spend more time engaging with esports than they do with traditional sports.

“Esports fans respect and welcome those brands that embrace what they already love, and get the need for the revenue and exposure that sponsors, distributors, and content creators bring with them,” says Bobby Sharma, founding partner of the Esports advisory firm Electronic Sports Group, in the playbook.

“But they also know when they are being used as test subjects… and that is where things can go awry,” he adds.

Source: Latest News at European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Nielsen Releases “Esports Playbook for Brands” 2019

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