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E-Systems and EGT gain ground in Switzerland

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E-Systems and EGT gain ground in SwitzerlandReading Time: 2 minutes

 

Since May Euro Games Technology and E-Systems GmbH, the long-term and exclusive distributor of EGT’s products in Switzerland and other European jurisdictions, have launched the Swiss Orange Collection in most Swiss casino operations. Powered by the reliable Exciter III platform, the multi-game is the latest edition of the highly successful Collection Series and contains 48 different titles, a great mix of EGT’s proven performers, as well as 19 brand new games for the local market.

The Swiss Orange Collection is available in most EGT cabinets, such as the innovative Super Premier and Super Premier 75, the stylish and curved P-42V Upright and Slant Top and the timeless classics P-27/27 StP-27/27 St Slim and P-24/24 Up. The premiere of the multi-game in Switzerland took place on May 30 at Casino Pfäffikon-Zürichsee, part of the Swiss Casinos Group, launched in a pair of Super Premier cabinets. Since then many more Super Premier machines with their eye-catching design and comfortable multimedia chair were rolled out together with other available slot models all over the country and stormed to the top of the popularity lists quickly.

Casino Courrendlin, part of the Groupe Barrière in the French speaking part of Switzerland, placed a pair of Super Premier cabinets along with a pair of P-42V Curved Upright machines and the initial reactions of their players were very enthusiastic, followed by highly positive feedbacks.

Just in time to be prepared for their guests, expected during the upcoming snow skiing season, Casino Bad Ragaz also welcomed two Super Premier and two P-42V Curved Slant Top cabinets as some of its highlights for the visitors.

EGT continues to develop the Swiss market and builds on the huge success of the Swiss Orange Collection, following up with a second multi-game of the Collection Series especially for the country – the Swiss Red Collection, which has just become available. It also contains 48 games, adding another 12 new titles. This is how EGT has released a total of 31 brand new games for Switzerland only in 2018, a proof for the company’s commitment and willingness to constantly give more to both operators and players.

Source: Latest News at European Gaming Media

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Sweden to Consider Online Casino Advertising Ban

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Sweden’s government is going to ban advertising by online casinos and other forms of gambling as it seeks to tackle a rise in addiction, sending shares in the sector lower.

At the start of the year, Sweden tightened the rules for gambling firms and called on the industry to put in place a code of conduct to protect vulnerable consumers. But measures have not gone far enough.

“There is scope for the commissioner to recommend a total or partial ban on gambling advertising,” Minister for Public Administration Ardalan Shekarabi said.

The commission’s remit will include looking at whether to treat advertising of online gambling in the same way as adverts for alcohol and tobacco, limits on advertising bonuses, jackpots and free-plays and whether to limit advertising during live sporting events such as football matches.

Source: Latest News at European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Sweden to Consider Online Casino Advertising Ban

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GambleAware Launches “No Bet Inn” in Liverpool as Part of Bet Regret Campaign

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GambleAware has Launched “No Bet Inn” in Liverpool as part of Bet Regret campaign. The Bet Regret campaign aims to give support for the young men aged 16–34 who gamble regularly. New research conducted for GambleAware revealed that 58% of 18–44 year-old male sports bettors agree that they make impulsive bets in the heat of the moment.

“Some of my fondest memories of playing football were with Liverpool, so it was great to have a chat with fellow fans and watch the current team play, and it was genuinely nice to watch a full match in the No Bet Inn without the distraction of a mobile in anyone’s hand. No checking Instagram, no updating Facebook and crucially, no betting in-play or whilst drinking. It’s crazy to see the number of fans placing ill-considered bets and regretting it afterwards, so it was great to remind people to think twice before betting, avoid Bet Regret and just enjoy the game,” Garcia, famous football player said.

Marc Etches, CEO of GambleAware, said: “We created the No Bet Inn as a demonstration of our Bet Regret campaign and to make football fans think hard about their betting habits. At the No Bet Inn, people could enjoy the game and avoid BetRegret. The is one part of a national campaign for safer gambling which launched in February to raise awareness of behaviours that people might not always recognise as impulsive or risky, such as sports betting when drunk, bored or chasing losses.”

Source: Latest News at European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: GambleAware Launches “No Bet Inn” in Liverpool as Part of Bet Regret Campaign

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Nielsen Releases “Esports Playbook for Brands” 2019

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Nielsen, the US-based global information and measurement company, has released its 2019 “Esports Playbook for Brands.

According to Esports Playbook for Brands, non-gaming brand involvement in esports has increased by 13% over the past year. Mainstream brands outside of traditional video game brands are entering the space.

Nielsen points out that 90% of U.S. esports viewers on Twitch can name at least one non-gaming sponsor; 70% of U.S. Twitch users spend more time engaging with esports than they do with traditional sports.

“Esports fans respect and welcome those brands that embrace what they already love, and get the need for the revenue and exposure that sponsors, distributors, and content creators bring with them,” says Bobby Sharma, founding partner of the Esports advisory firm Electronic Sports Group, in the playbook.

“But they also know when they are being used as test subjects… and that is where things can go awry,” he adds.

Source: Latest News at European Gaming Media
This is a Syndicated News piece. Photo credits or photo sources can be found on the source article: Nielsen Releases “Esports Playbook for Brands” 2019

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