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GVC recruits RISQ to power all jackpots from the World Cup and beyond

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GVC recruits RISQ to power all jackpots from the World Cup and beyondReading Time: 3 minutes

Jackpot risk-management specialist to drive customer retention for leading operator

 

13th June 2018, London – RISQ, the B2B-only jackpot risk management specialists, have announced a deal with GVC to roll out their unique jackpot solution across the leading operator’s suite of brands. This new partnership begins with a free-to-play prediction game which adds a fresh dimension to customer acquisition and retention, gearing jackpot payouts up to €11 million* on the World Cup.

The Wallchart Jackpot prediction game will be showcased on bwin, GVC’s flagship European sports betting brand, which has launched the ‘Maradona’s Millions’ promotion to tie-in with the brand’s blockbuster ‘Who Stole the Cup?’ World Cup campaign, which as well as featuring Maradona also includes football royalty in Cafu, Vicente del Bosque and Stefan Effenberg. Maradona’s Millions offers players the opportunity to win up to £/€5 million* by correctly predicting the winners and runners-up of each group in the initial stage of the tournament and the winner of every knockout match up to and including the final.

As well as challenging players with forecasting the results of Russia 2018, the free-to-play Wallchart Jackpot mechanic facilitates the combination of various individual stats and player-performance markets in accumulator-style propositions, covering every angle of the event for deeper user-engagement.

The RISQ-backed game forms part of GVC’s wider marketing strategy for this summer’s showpiece event, allowing the multi-brand operator to expand its global footprint across numerous jurisdictions and regulatory frameworks when it comes to both free-to-play and real-money gaming.

This deal is also an industry first, inasmuch as RISQ are providing GVC with the flexibility to employ lottery, RNG and other sports predictor applications, as jackpots become an integral part of the gaming landscape for transforming marketing initiatives and product offerings.

RISQ’s B2B Director, Tom Mitchell, said: “It’s incredibly satisfying for our jackpot solution to have been integrated by such a huge name as GVC. Incorporating an intuitive free-to-play game with any sportsbook generates a proven benefit across a number of KPIs – especially as reliable cross-selling techniques and user-engagement become ever more elusive commodities for operators.

Our research overwhelmingly suggests that participation in free-to-play games exponentially ramps with higher jackpots. So with our game-changing Jackpot RNG raising the bar on these prize funds across the board – and up to €11 million for GVC – the possibilities are endless for boosting new accounts and fostering a loyal customer base across all platforms and devices.

Claus Hansen, Head of CRM at GVC, added: “Partnering with RISQ has helped up to set new standards in delivering promotions at GVC. Combining their cutting edge B2B platform with our broader marketing assets has enabled us to create a standout promotion in the intensely competitive landscape of the World Cup.

The elasticity they offer provides multi-product flexibility (whether it be lottery, RNG or FTP sports games) giving us a unique chance to employ jackpots in a scalable, tailored fashion across the entire group of brands.

 

About RISQ:
RISQ, a technology company based in the City of London, offer high-level precision and data analytics in jackpot risk management. The company provide hedge bets and insurance on the outcomes of international lotteries and have access to the largest insurance limits in the industry. Their Jackpot RNG (Random Number Generator) is suited to a wide range of applications, tailoring odds, jackpot-size, and frequency to each operator’s specific needs. These scalable solutions stimulate traffic, acquisitions, and player behaviour in the global-gaming and digital-marketing sectors. RISQ think differently, seeking out opportunities that allow clients to increase their margins and maximise returns through innovative technology, allied to a unique corporate structure. They process over 40,000 bets per day, generating over £50m in payouts for a range of B2B partners. UK and Alderney-licensed, RISQ were the first company to offer an insured RNG solution and have scope to grow its limits up to £250m per play.

Source: European Gaming Media and Events

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Industry News

Bryke launches Link King in Spain

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Bryke launches Link King in SpainReading Time: 1 minute

 

Bryke, the video slots brand of Zitro, the famous  Luxemburg-based gaming company, has launched its highly successful flagship product in Spain: Link King, a unique and innovative type of game that is not like any other games available in Spain.

Link King offers impressive new features: 4 spectacular levels of progressive jackpots that are frequently granted through the bonus game, increasing the chances of winning. In addition, prizes are linked between terminals, raising their value and the player’s excitement. Spanish players can enjoy a different way of playing never before seen in Spain and already present in the best casinos in the world.

The staging of LINK KING is impressive thanks to the new FUSION cabinet that stands out due to its advanced technology and “Ultra Slim” design, occupying less space than any other piece on the market and offering the player greater comfort.

The combination of LINK KING and FUSION will transform Spanish lounges into a game show that will appeal to both the operator and player, just like what’s happening in international markets.

Source: Latest News at European Gaming Media

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RTG launched a new game, called I, Zombie

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RTG Asia, the Philippines-based gaming company, has launched a new game called I, Zombie, which is a five-reel, 25 line game. It features Amy, a gorgeous zombie killer.

“The zombie epidemic continues, but now it’s taken a personal toll: Nancy has turned! Her beautiful blue eyes have gone red, her carefully manicured nails have grown into claw-like things. She might be the WORST kind of zombie — still so sexy, so attractive, so deadly. You have to see her! And, as in life, so WILD. And she is your WILD too. You may even see two more her appear and they’ll jump across the reels… not to kill you but to help you win more,” – commented RTG Asia.

“Maybe if she could see herself in the mirror she could change back… would that help? Could that help? It’ll certainly help YOU: when you get three mirrors – the game’s scatter – you get free spins. Get four mirrors and your free spin prize doubles. Five mirrors, it trebles,” it concludes.

Source: Latest News at European Gaming Media

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William Hill US seeks modifications in regulations

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William Hill US has written a letter to the Nevada Gaming Control Board (NGCB) seeking modifications in current regulations so as to eliminate some technical glitches. This is after FanDuel paid out on an erroneous ticket that allowed the ticket holder to win US$82k in New Jersey.

It is learnt that William Hill US mainly asked the power for the Chair to use discretion in rescinding bets where an obvious error had occurred, such as wrong pricing. “This would address the situation that occurred recently in New Jersey where an operator issued a wager on a football game at a price that was obviously incorrect,” reads the letter.

Sylvia Tiscareno, general counsel of William Hill, testified during NGCB’s meeting this week and said that the request comes after several internal discussions. The panel at the meeting decided to consider the testimony before making a decision.

Source: Latest News at European Gaming Media

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